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Amazon PPC Management Software

Amazon PPC Manager:
Optimize Every Campaign Automate Your Ad Spend Maximize Your ROAS Lower ACoS on Autopilot

4.9/5 from Amazon sellers
Used by sellers in 20+ marketplaces

12 KPIs, smart bid rules and search term intelligence in one dashboard.

12 KPI Metrics tracked in real time across all campaign types
Smart Bid Rules with 4 strategy presets, zero config needed
1-Click Actions to harvest winners and negate losers instantly
All-in-One Suite with PPC, Repricer, Dashboard, Sourcer integrated
1 Connect
2 Optimize
3 Scale
Sponsored Products Sponsored Brands Sponsored Display
Start Managing PPC See AI Optimizer

Amazon Ads API Authorized TLS 1.2+ Encrypted Revoke Anytime

Free during beta · Included with all plans

Social Proof and Key Metrics

Trusted by Amazon Sellers Worldwide

12

Real-Time KPIs

tracked per campaign

4

Bid Strategies

ready-to-use presets

7×24

Dayparting Grid

hourly performance data

100%

Preview Mode

review before applying

See what most sellers overlook ↓
The Hidden Cost of Manual PPC

Manual Campaign Management Costs You More Than You Think.

76%

of ad budgets have waste

Unprofitable search terms, overbidding and poor placements drain Amazon advertising budgets silently. An Amazon ads optimization tool identifies waste automatically.

6+ hrs/wk

spent on manual optimization

Downloading reports, analyzing search terms, adjusting bids and monitoring campaigns across multiple marketplaces.

42%

average ACoS without automation

Without Amazon PPC automation software to manage bid rules and search term triage, campaigns drift toward higher costs and lower returns.

Discover every feature inside PPC Manager ↓
PPC Manager Features

Everything You Need to Master Amazon Ads

Five powerful modules in one Amazon PPC automation software. Analyze, optimize and automate your Amazon advertising campaigns without spreadsheets or guesswork.

Campaign Dashboard Search Terms Analytics Keyword Discovery Bid Automation
Campaign Dashboard

Complete Campaign Control in One View

See everything, miss nothing

Your command center for Amazon advertising. 12 real-time KPIs, budget utilization tracking, ACoS and ROAS at a glance, and a full campaign table with search, filters and inline editing.

  • 12 Real-Time KPIs · Impressions, clicks, spend, sales, orders, ACoS, ROAS, CTR, CPC, CVR and more updated throughout the day
  • Campaign Table · Search, filter, sort and edit campaigns with budget utilization bars and status indicators
  • Top Keywords & Products · Instantly see which keywords and ASINs drive the most revenue and which ones waste budget
  • Alert Cards · Contextual alerts highlight anomalies, overspending and optimization opportunities
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Amazon PPC campaign dashboard showing 12 KPI metrics: impressions, clicks, spend, sales, ACoS, ROAS, CTR, CPC, TACoS, orders, CVR and CPA with real-time performance alerts and Preview Mode for safe change review.
Search Terms

Stop Wasting Budget. Harvest What Works.

Every search term, classified and actionable

The most powerful search term triage system for Amazon PPC. Every customer search query is automatically classified as a Winner, Loser or Potential, with 1-click actions to harvest, negate or monitor.

  • Winners Tab · High-converting search terms ready to harvest into manual campaigns with a single click
  • Losers Tab · Budget-draining terms identified for immediate negation, including total wasted spend
  • Potentials Tab · Promising terms that need more data, automatically monitored until a clear pattern emerges
  • Optimization Tips · Data-driven tips tell you exactly how much you can save and where
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Search term intelligence panel with Winners, Losers and Potentials tabs. Analyze search term performance by impressions, clicks, spend, sales, ACoS and ROAS with one-click harvest actions.
Analytics

Every Metric, Every Angle, Every Hour

Data-driven decisions, not guesswork

Go beyond basic reporting. Advanced performance insights, keyword and product profitability tables, placement analysis across Top of Search, Rest of Search and Product Pages, and a 7×24 hourly heatmap for dayparting intelligence.

  • Performance Insights · Three actionable recommendations based on your data: what to fix, why, and the expected impact
  • Keyword & Product Tables · Full performance breakdown per keyword and per product with sortable columns and trend indicators
  • Placement Performance · Compare Top of Search, Rest of Search and Product Pages to allocate budget where it converts best
  • 7×24 Dayparting Heatmap · See exactly which hours and days generate the most clicks, sales and lowest ACoS
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Advanced PPC analytics with placement performance breakdown (Rest of Search, Top of Search, Product Pages) and 7-day hourly performance heatmap for dayparting optimization.
Keyword Discovery

Find Keywords from Amazon's Own Data

Real search data, not estimates

Enter any ASIN and discover the exact keywords customers use to find similar products on Amazon. Sort by relevance, search volume, competition and opportunity score to find untapped keywords for your campaigns.

  • ASIN-Based Research · Enter your own ASIN or a competitor's to discover the keywords driving traffic to that listing
  • Real Amazon Data · Keywords sourced directly from Amazon's search ecosystem, not third-party estimates
  • Opportunity Scoring · Each keyword is scored by relevance, competition and estimated conversion potential
  • Direct to Campaign · Add discovered keywords directly to your campaign targeting with one click
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Keyword research tool for Amazon PPC: enter ASINs to discover up to 200 keyword suggestions with match type, impressions, clicks, spend, CTR, CVR and bid suggestions.
Bid Automation

Set Rules. Let Automation Execute.

Automation with guardrails

Create sophisticated bid rules in seconds with a visual rule builder. Choose from 4 strategy presets or build custom rules with metric-based conditions, action types and scheduling. Smart Bid Optimization applies rules across all keywords with configurable guardrails.

  • 4 Strategy Presets · Balanced, Aggressive, Conservative and Profit Maximizer: start optimizing immediately with zero configuration
  • Visual Rule Builder · 5 action types (Increase, Decrease, Pause, Enable, Set Bid) with metric-based conditions and additive logic
  • Smart Bid Optimization · One-click optimization across all keywords with minimum and maximum bid guardrails
  • Contextual Insights · The system analyzes your campaign data and suggests your first rule based on actual performance patterns
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Bid automation panel with 4 AI strategy presets (Balanced, Aggressive, Conservative, Profit Max), configurable Target ACoS, Min/Max Bid and Lookback period for smart bid optimization.
See how PPC fits into the full suite ↓
Full Suite

PPC Manager Is Part of a Complete Amazon Suite

Advertising is one piece of the puzzle. To actually grow, you need competitive pricing, smart sourcing, and more reviews. These tools work together with PPC Manager.

No Extra Cost All Tools Included Integrated with Full Suite

Amazon Repricer

The Repricer uses your advertising data to adjust pricing automatically based on competitor moves, margin rules, and real-time profit data, so every repricing decision is ad-aware.

Sync ad spend with pricing strategy

Try Repricer

Analytics Dashboard

The Analytics Dashboard combines your sales, profit and advertising data into one unified view. With PPC Manager metrics flowing in, you see true profitability per product after ad spend.

See real profit after advertising costs

Open Dashboard

Review Requester

PPC Manager drives traffic to your listings. Review Requester automates compliant review requests with one-click campaigns, turning ad-driven sales into 5-star products.

Turn ad-driven sales into 5-star momentum

Try Review Requester

Amazon Alerts

Hijacker, listing, price & Buy Box alerts

Listing Optimizer

Listing quality score, keywords & SEO

Inventory Management

Stock velocity, forecasting & alerts
Explore free Amazon seller tools | Read the SellerMagnet Blog | Amazon Seller Glossary
How It Works

Four Steps to PPC Mastery

From connecting your Amazon Advertising account to scaling winning campaigns, our Amazon PPC management software handles every step.

1
< 60 seconds

Connect Your Advertising Account

Authorize SellerMagnet via Amazon's official Advertising API. Read-only access, no modifications to your campaigns. Takes under 60 seconds.

2
Under 2 min

Analyze Your Campaign Data

Your PPC dashboard loads 12 real-time KPIs, search term performance, keyword data and placement analytics across all campaign types.

3
5 min setup

Optimize with Rules and Insights

Create bid rules using presets or custom conditions. Harvest winning search terms, negate losers and use Preview Mode to review every change before it goes live.

4
Ongoing

Scale What Works

Use dayparting heatmaps, placement analytics and keyword discovery to expand profitable campaigns to new keywords and marketplaces.

See It in Action, Experience the Interactive Demo
Why SellerMagnet PPC Manager

Built for Sellers Who Want Results, Not Complexity

Built as a complete Amazon advertising management platform, SellerMagnet combines PPC automation with profit analytics, repricing and listing optimization in one subscription.

Preview Mode

Review every bid change, keyword harvest and negation before it goes live. No surprises, no accidental changes.

1-Click Search Term Actions

Harvest winners and negate losers with a single click. The search term triage system makes optimization fast and visual.

4 Strategy Presets

Balanced, Aggressive, Conservative, Profit Maximizer. Start optimizing immediately, no manual rule configuration needed.

7×24 Dayparting Heatmap

See exactly when your ads perform best. Optimize schedules and budgets based on hourly and daily patterns.

Integrated with the Full Suite

PPC data flows into your profit dashboard. Repricer adjusts pricing based on ad performance. One unified view.

All Marketplaces, All Campaign Types

Sponsored Products, Brands and Display across every Amazon marketplace. One dashboard for your entire ad portfolio.

Your PPC Optimization Journey

1

Connect in 60 Seconds

Authorize via Amazon Advertising API. Read-only access, revokable anytime.

2

See Your Full PPC Picture

12 KPIs, campaign tables, search terms and placement data loaded automatically.

3

Set Up Smart Bid Rules

Choose a preset or build custom rules. Preview every change before applying.

4

Harvest and Negate Search Terms

1-click actions on Winners, Losers and Potentials. Stop waste, amplify results.

★

Campaigns Under Control

Lower ACoS, higher ROAS. Scale with confidence.

12

KPIs Tracked

4

Presets

∞

Bid Rules

AI-Powered

Ready for AI-Powered Optimization?

Take your PPC to the next level with 30+ AI modules, waste detection, competitor benchmarks and automated optimization.

Explore AI Campaign Optimizer →

PPC Glossary

Key terms every Amazon advertiser should know.

ACoS
Advertising Cost of Sale. The percentage of ad spend relative to attributed sales.
ROAS
Return on Ad Spend. Revenue generated per dollar of advertising spend.
TACoS
Total Advertising Cost of Sale. Ad spend as a percentage of total revenue.
CTR
Click-Through Rate. The percentage of impressions that result in clicks.
CPC
Cost Per Click. The average amount paid per ad click.
CVR
Conversion Rate. The percentage of clicks that result in a purchase.
Dayparting
Scheduling bids by hour and day of week to maximize peak performance.
Search Term Harvesting
Moving high-performing search terms from auto to manual campaigns.
Negative Keywords
Terms excluded from triggering your ads to prevent budget waste.
View Full Amazon PPC Glossary
Frequently Asked Questions

Everything You Need to Know About PPC Manager

Get in Touch

Questions About PPC Manager?

Our team is ready to help you get started with Amazon PPC management. Reach out and we will get back to you within 24 hours.

Quick Setup

Connect in under 60 seconds. Start analyzing campaigns immediately.

Free Trial

14 days full access. All features, all marketplaces, included with your subscription.

Email Support

Questions? Our support team responds within 24 hours.

Ready to grow your Amazon business?

Join thousands of sellers using SellerMagnet to automate pricing, track profits, and scale faster.

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